Sunday 28 July 2013

How to Start an SEO Business

Search engine optimization (SEO) is the art of increasing the ranking or a website, or individual pages on a website, on Google and other search engines. For many businesses, being number one in the listings for their market (or at least on the first page) can mean the difference between success and failure. When you start an SEO business, being at the top of the rankings shows you are good at your job.

Instructions

Create your own website. Include your email address, telephone number and fax number, if you have one. It is essential that you provide these basic contact details, or your potential clients will give up when they try to contact you but fail. Add a blog to your site so you can discuss issues relating to SEO. Optimize each page, and each blog entry, for maximum exposure.

Create a page on your website discussing your basic fee structure and what you can offer your clients. Do not price yourself out of the market, but do not sell yourself short either. Make it clear that you are willing to structure your prices to your client's needs, depending on the complexity of the job they have for you.

Advertise on a variety of sites, and in the business pages of newspapers. When advertising online, the “cost per click” model is often the most cost effective, as your customers will only pay for those people who view their websites. Make your advert catchy but not over the top, and have it link to a special page on your site that discusses why the reader should choose you for his SEO needs.

Tips

Your website should be clean and easy to read. The people reading your site are there for a reason. They are interested in SEO and they want to know what you can do for them, plus what you will charge to do it. Do not waste their time with flash animations, backgrounds and colors that make it hard to read your text. They will move on quickly if you don't provide the information they want in a clear manner.

Warning

The SEO business is competitive and you should be prepared to spend a lot of time working on optimizing and re-optimizing your site to stay at the top of the game. This is where having a blog on the site helps you. Not only will you be able to practice your SEO skills on each post, but every post you make is another potential way that clients searching Google can use to find you.


Article Resource:- How to Start an SEO Business | ehow.com

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